C1 Film

 

             FILM INDUSTRY                                      Thursday 13th February 2025                                 

LO - to research key terminology and context surrounding the film industry 

 Franchise -a series of films that have the same or similar titles and are about the same characters

Distributor -Film distributors are the connection between producers, who are the people at studios that make a film, and exhibitors, like the cinemas and TV stations that show them. 

Hollywood major -five diversified media conglomerates whose various film production and distribution subsidiaries collectively command approximately 80 to 85% of U.S. box office

teaser -A teaser trailer (or simply a teaser) is a short trailer and a form of teaser campaign advertising that focuses on film and television programming

montage -a collection of different images edited together in one place.

ensemble cast -one that comprises many principal actors and performers who are typically assigned roughly equal amounts of screen time.

tentpole film - very high budget film which is expected to be very successful to support smaller riskier productions.

high concept -a type of movie with a simple yet compelling premise designed to have wide audience appeal.

Enigma - slowly reveal the narrative, with key information needed to solve the case saved until near the end of the programme to create a thrilling conclusion - intended to make people watch on.

1 - the big 5 major Hollywood studios areWalt Disney Pictures, Warner Bros. Pictures, Paramount Pictures, Universal Pictures and Columbia Pictures.

2 - the main aim of a film marketing campaign is to connect and intrigue its viewers - making them excited for its release.

3 - marketing techniques used are posters, trailers, advertisements, teasers.

4 - a film poster needs to convey the general aesthetic and tone of the movie, whilst enabling viewers a peek at the ending.

5-  a teaser poster doesn't reveal much with a simple image and is typically released earlier whilst a theatrical poster reveals a lot of characters and information about the movie 

6 - one recent franchise is Marvel though it has been around since 2008 and started by the Walt Disney company 

                                                    James Bond 

The writer was Ian Fleming who based the books on individuals he met during his Naval Intelligence Division.

main characters involve - James Bond, Paloma and Madeline Swann

the storylines revolve around Bonds character development - and around his spy life as a womaniser.

actors that have played James Bond are Daniel Craig, Pierce Brosnan, Sean Conney

target audiences for James Bond is mainly male, and older audiences.

Do Now                                                                                                   Thursday 27th February 2025 

1 - a series of films ✅ based of an original idea

2 - a distributor is the company that funds and advertises the film. ✅

3 - a Hollywood Major is a large production company dominating Hollywood

4 - a teaser is a short clip of an upcoming film to spoil some of the plot line and captivate the audience. ✅

5 - a tentpole film is a lower expected film that can profit for the bigger popular films. big budget movie that can fund smaller less successful ones

    

                                                       Film Industry 

LO - to explore the process of film making

Production - making the film

Distribution - spreading the film out to gain attention.

Marketing - advertising and showing off the film

Exhibition - finishing the film and letting the public see  

Vertical Integration -  when big film companies ( conglomerates) complete all 3 processes for a film together.  

Production 

Pre production - when the film is planned out - scripts are written, storyboards are created , sets and costumes and locations are finalised.

production - film is being made - shooting and recording with cameras and actors.

post production - film is finished and ready to be released - this is when footage is cut and edited.  

Producers have to:

- secure funding by convincing investors that a film will be successful.

- secure rights to a screenplay.

- manage crew, cast and directors.

- manage locations, equipment and schedules.

- manage any problems that occur.

most teams have an executive production team who delegates specific production jobs. 

No Time to Die

1 -  executive production company = Eon  Productions  ✅

2 - yes it is a conglomerate ✅

3 - studio film with high production values ✅

4 -  universal pictures, MGM and danjaq ✅

6 - budget was £214 million

7 - made in Italy , Jamaica, Norway and London

Do Now                                                                                     Thursday 13th March 2025

1 - distribution is how it is advertised making copies

2 - United Artists releasing     Universal

3 - Amazon

4- April 2020

5 - September 2021

                                           Marketing and Promotion

LO - to explore the marketing methods in No Time To Die

  The delayed release meant that they had to make more money since they were investing more in more advertisements and teasers to keep the attention of the crowd.

The distribution company had to take into consideration and reshoot scenes with older technology like phones.

In the film there was newer technology that had to replace the slightly older.

a - examples of promotion - a Formula 1 activation, Print and Social campaign, dealership promos. One including an Aston Martin.

b - Omega watches , Aston Martin cars , Microsoft     

• Heineken - drink advert
• Aston Martin cars
• Omega watches
• Moscot glasses
• Land Rover SUVS

Soundtrack by Billie Eilish on Interscope - 'star appeal', synergy and convergence to promote film.

Bauer radio launched Bond music 24/7, a week before release as they knew the music has a big fanbase

                                      Circulation and Regulation

LO - to explore circulation and regulation in the film industry.

Do Now                                                                                                     Thursday 20th March 2025

1-  advertising and promotion of something. Selling the film

2 - It was delayed because of Covid 19.✅

3 -   Aston Martin Cars, Omega watches Teaser trailer, radio

4 - Billie Eilish created the soundtrack ✅

5 - it was promoted by Baur Radio and by Billie Eilish ✅

Circulation is the process of exhibiting ( showing) the film across a range of different media platforms. Historically used to only include cinema release.

Exhibition takes place in the following order

1 - cinema release

2 - dvd release - VOD and PPV also popular 

3 'free to air' television

In the last few years there has been a change in the way audiences or viewers consume and watch films. Resorting to streaming platforms like Netflix or Amazon Prime as it allowed for ease of use.

1 - No Time To Die was in the cinemas in the UK for around a month ✅

2 - it made £774.2 million ✅

3 -   Digital Download a month after cinemas, DVD a month after

4 - it was 'free on air' on New Years Day 2023 ✅

5 - Available on PPV on apple TV, google play, Amazon Prime and youtube.

6 - the sales were very successful ✅

Regulation

BBFC - British Board of Film Classification

U - suitable for all 

PG - Parental Guidance

12A - cinema release - suitable for 12 year olds

12 - suitable for 12 year olds

15 - suitable for 15 year olds

18 - suitable for 18 years and older

1 - 12A in the cinemas

2 - everyone could watch it over the age of 12

Do Now                                                                                         Thursday 3rd April 2025

1 - Industry means varied collection of organisation that share the production, publication and distribution of media

2 - Radio, Video Games

3 - the people who watch or are interested in your product ✅

4 -    film audience - game audience and the Archer's audience 12 - 25 - Fortnite, middle ages/ middle class women - Archers

5 -  1 minute 1 mark 

 

3a - Eon Productions is the production company for No Time To Die 

3b - Warner Brothers owns distribution and production of their films with other companies

3c - For example smartphones can do the jobs which newspapers and telephones can do.

 

T:2 - follow the DEL structure of how to write 

  describe an example

example from no time to die

link this to the platform it was used on and wide marketing 

3d - The film industry markets a film through the use of the soundtrack to appeal to the audience. This creates a wider appeal at audiences as it uses a different platform to interest the audience. An example of this can be seen in No Time To Die through the use of Billie Eilish who released the title track for the film. As an already established artist with a younger audience  she created wider appeal to the audience. In addition in the weeks prior to the release of the film Bauer Radio dedicated a whole station to Bond music over the years. This wide marketing of Bond music meant that the film was further promoted to an audience that may not have accessed the other marketing material. Those who are attracted to the new music or at the nostalgic element of the previous Bond music were targeted through the use of soundtracks past and present.  

4b - Including many female characters with a multi strand narrative so they can connect with them.

 4c - They have social media links and discussion forums which links to the Social interaction in the Uses and Gratifications theory as they are able to interact with other fans and express their views.   

Do Now                                                                                         Thursday 24th April 2025

1 - circulation is the number of something that has been distributed. showing the film

 2 - cinema. DVD, free to air

3 - one month  ✅

4 - 12A age rating  ✅

5 - to secure a wider/ younger audience but not put off the adults.

                                          Audience Appeal

LO - To explore the Uses and Gratification theory of film

Uses and Gratification Theory

Personal identity

Information

Entertainment

Social Interaction

Personal identity

media products allow audiences to find role models and other people with similar values.

use of media to reinforce personal values by coming closer to similar and desired people/ products.   

Information

any information can be learned through different forms of media.

media allows the audience to gain an insight into other peoples lives.

The media keeps people informed with current events.

Entertainment

use of media to escape the humdrum of their boring everyday lives.

access media forms to forget about worries and troubles for a while ( escapism).

Social Interaction

the ability of media products to produce a topic of conversation between other people.

media products allow the audience to break down barriers of time and distance to communicate with others.

The theory of Uses and Gratification Theory identified entertainment as appealing to the gaming audience as they are able to achieve escapism and be anyone they want to be. An example is Fortnite as the goal is to be the last one alive and eliminate all other opponents. This adds intrigue and therefore entertainment to the individual.  Many audiences use gaming - like playing Fortnite to entertain themselves.

Do Now                                                                                      Thursday 1st May 2025

1-Personal Identity - when someone can relate to an experience or character role models or values

2 - Information - when people can gain information and latest news 

3 - Entertainment - when someone enjoys and wants to play

4 - Social Interaction - when they can chat and socialise with others

5 - PEEL structure. DEL

 Audience Appeal

LO - to apply Uses and Gratifications to NTTD

Social - tell friends if you like or dislike -online - fan groups or reading comments -

communication

red - describe

blue - example

green - link

No Time To Die offers social interaction - from the Uses and Gratification theory as it opens up conversation between friends about if they like or dislike it. Another example is online fan groups or videos dedicated to express their opinions. This promotes communication.

Marketing Methods

film posters - information, entertainment

film trailers - information, entertainment

website = information, social interaction

merchandise = Personal Identity

billboards ( bus stops/ buses) - information

sponsorship = entertainment

- Information - about who played in the film, directed and a summary

- information about scenes, entertainment.

- Information about the characters, Personal Identity, for relating to a character.

 

The theory of Uses and Gratification identified Entertainment as appeal to the audience as they may like the action packed scenes that help them escape reality. We see this through the craziness of car chases, explosions and gunfights that are prevalent in NTTD. This shows the theory of Entertainment in the U and G applies to the NTTD trailer because people enjoy and are interested in it. 

Do Now                                                                                         Thursday 15th May 2025 

1 - EON productions ✅

2 - Universal pictures ✅

3 - 12a

4 - 12

5 - wider audience and doesnt put off audience

               Film Industry Exam Structure

LO - to apply our knowledge to exam style questions

3a - Eon Productions was one company that produced No Time To Die

explain = need - e.g

3b -  a conglomerate is a company that owns other companies, example being Warner Brothers who own production and distribution.

3c - convergence is multiple devices combined that can access the same media - e.g watching a film on a phone, tablet or TV.

NTTD promotion

• posters
• trailers/ teasers
• merchandise 
• collaboration 
• radio
• product placement

Technology is used in films to appeal to the audience with the use of collaboration in adverts - this brings in a whole new audience and is a way to promote the film. We can see this in the Heineken advert found on youtube, as it incorporates James Bond and includes the action that appeals to the audience. They also include elements that are seen in the films like his suit, and the music. This shows that technology appeals to the audience and to promote the film as the adverts are accessible to most if they have a device and internet. 

4a - media producers categorise audiences into age and gender

4b - a way in which NTTD targets audiences is their website which allows you to buy merch, find out info and watch the trailers. Another way is their action packed content, which follows the genre of the previous films and appeal to the audience. Examples like motorbikes, car chases and gun fight are enjoyable in the opening scene. The audience would find this entertaining and would like it.

The theory of Uses and gratification identified Entertainment as appeal to the audience as trailers are popularly watched to get a teaser of what the new film will be like. We can see this in the website through the action packed scenes they include like car chases or gunfight scenes that appeal . This shows that the theory of entertainment in U and G applies to the website as viewers gain excitement from trailers and seeing new characters involved.

Do Now                                                                                                  Thursday 22nd May 2025

1 - a company that owns other companies ✅

2 - when you are able to access media on different devices. ✅

3 - age and gender ✅

4 - action packed, the music, suits ✅ traditional roles, spy thriller

5 - uses and gratification theory or PIES - Personal identity, information, entertainment and social interaction. ✅

         1 - action, suits, unrealistic gadgets, car chases, gunfights, love interests

         2 - through his agency and his mention of retirement, old character

         3 - the car chase

         4 -  a villain lair

        5 -